Ads Platform Performance

scatterplot x='ad_spend', y='revenue', hue='platform'

box plot: CTR Across Different Campaign Types

"bar plot": Total Conversions Generated by Industry estimator=sum

"scatter plot": x='CPC', y='CTR', hue='campaign_type'

"bar plot": Revenue Contribution by Advertising Platform

"bar plot": Total Advertising Spend "ad_spend" Across Platforms

"scatter plot" x='clicks', y='conversions', hue='industry'

"scatter plot"：Relationship Between Impressions and Clicks by Platform

Return on Ad Spend (ROAS) Distribution kde=True

Cost Per Click (CPC) Distribution kde=True

Distribution of Click Through Rate (CTR) with kde